Tag Archives: SEO

Why College Copywriters has The Best Affordable Web Content

Why should your small business bother with copywriting?

Make no mistake– copywriting can be a tedious job at times. Writing original web content and web copy can be extremely time-consuming, and outsourcing to other SEO specialists (like Textbroker or iWriter) can be both pricey and dissatisfying.  That’s why College Copywriters offers the perfect solution to your web content needs.

Do you run a Web Development Company, but don’t have enough time to write your client’s content for them?

We’ve seen this problem in our client’s all too many times. Many web development specialists need their clients to provide them with written web copy to attach to their pages. These usually consists of “About Me” pages, product descriptions, as well as various blog posts about the industry or business. However, many of these clients don’t know how to actually write web copy, leaving both web devSEOelopment specialists and the clients unhappy.

That’s where College Copywriter’s comes in!

We can write the web copy for all of your clients– our carefully vetted writers have the ability to research and compose thoughtfully written web content. As college students, our writers have the skills to research their projects and ensure that all necessary information will be included in the content they produce. Trust us, these students can write! Don’t waste time on services like iWriter.com, where most of the writers hardly speak English. We hand-pick our students from some of the best colleges in the country– including Harvard University, where our company is currently based.

Importance of Blogging and Fresh Contentgoogle

As a small business, you may not have the capacity to keep up a blog and create new web content for your website. However, failure to do so will result in a decrease in your website’s Search Engine Optimization– (on google, your page will be ranked lower than other similar companies). By keeping a weekly monitored blog, your website will increase in SEO ranking, moving you further up on Google’s page and driving more customer’s to your website! So what are you waiting for? Get your blog up and running by signing up for College Copywriters today!

College Copywriters Valentine’s Day Sale!

Valued College Copywriters Customer, 

Happy (Late) Valentine’s Day! On behalf of this very special occasion, we’re offering a variety of promotional deals and sales throughout the week to our most frequent customers! If you haven’t already received an E-mail from us, please reach out to us (manager@collegecopywriters.com) for more details! You don’t want to miss out on this special offer!

In other news, we will be launching a variety of social media and advertising campaigns in order to keep our writers busy. To kickstart this initiative, be sure to tell your friends about College Copywriters on FacebookTwitter, and Linkedin to spread the word.

Our target audience is mostly small marketing and advertising firms– typically one-man shops– who do not necessarily have the time to work on smaller web content projects. We can pretty much satisfy all of your content needs. Client orders include a variety of assignments– blog posts, social media blurbs, product descriptions, e-commerce reviews, etc.– all aimed at enhancing their business’s online presence and driving traffic to their website. For more information, e-mail us at manager@collegecopywriters.com

Lastly, if you’re a new client, feel free to reach out to us to learn more about free-trials we’ll be offering in the coming weeks. Our writers are hungry for more web content orders– and we’d love to see our customer base consistently purchasing web copy from college copywriters. Be on the lookout for more deals in the future!

All the best,

Your CC Managers

Top 5 Ways to Boost SEO

Looking for the best ways to boost your website’s SEO? Still confused about what actually constitutes original content? Here are a few tips courtesy of the CC team!

1)  Use keywords strategically 

An exact match on keyword search can bring you to the top 10 results page for a search engine. Conduct careful research on which keywords may be applicable to your website. Be as specific as possible when tagging your keywords, as this can allow search engines to narrow in on your website’s specific niche. However, don’t stuff  random keywords to boost rankings– maintain a clear voice throughout all of your content. Be natural in your sentence structures– search engines can pick up on words that clearly don’t belong!

2) Do not plagiarize content

Plagiarizing your content can be an absolute search ranking killer. Known as content scraping, websites who directly copy and paste  content from another source will be penalized in search engine rankings and could potentially have their website taken off that search engine completely.  To prevent plagiarism and avoid these harmful consequences, be sure to cite and quote all content taken from outside sources. Furthermore, be sure to check all published articles with a plagiarism checker like Copyscape or Plagiarism Checker.

3) Provide information of actual value for your audience

To boost you website’s SEO, it is crucial that your web content is not only original but also valuable to your target audience. Search engines are designed to satisfy a user’s query, and will rank web pages in the order of their ability to answer these queries. If your website cannot offer any helpful solutions or insight for user queries, your overall search engine rankings will suffer.  Thus, be sure to pay careful attention to what exactly your user’s are looking for and how you can fulfill all of their needs.

4) Include links to other credible sites

Links from credible sites tell search engines that your website can be trusted. When search engines crawl your website and find these high authority website links, they boost your overall search engine score. However, it is important that the flow of these links is entirely natural, or you may be penalized for including random links that are not related to the content you provide.

5) Update your content regularly

Google looks for content that’s up to date to feature higher up in their search result rankings. It’s good practice to have some sort of blog on your website to provide new, steady content on a weekly basis. Furthermore, by uploading content more consistently, you have a greater chance of matching some keywords with search engine queries.